Guidance on getting started with delegation for small business owners and solopreneurs.
Key Takeaways
- Delegation is crucial for solving the “success problem” of overwhelming growth
- Reframe delegation as an investment in growth, not a loss of control
- Start by listing all tasks, then identify high-impact, low-risk areas to delegate
- Begin with small, repetitive tasks and gradually build trust with your team
The Success Problem and Need for Delegation
- Business growth leads to overwhelming workload and potential burnout
- Disorganization and lack of systems result in missed opportunities
- Solution: Delegate tasks to regain control and focus on core business activities
Methods of Delegation
- Outsourcing: Hiring virtual assistants or contractors
- Technology and automation: Leveraging software for tasks like scheduling
- Processes and workflows: Documenting systems to reduce decision fatigue
- Average person makes 35,000 decisions daily; business owners likely double that
Overcoming Mental Barriers to Delegation
- Fear of the unknown and loss of control are common obstacles
- Reframe delegation as an investment in growth, not a loss
- Train your mind to focus on positive outcomes rather than fears
Identifying Tasks to Delegate
- Create comprehensive lists of systems, processes, and recurring tasks
- Prioritize tasks that:
- Cause the most pain or drain energy
- Have potential for high ROI
- Fall outside your expertise
- Are repetitive but necessary
How to Delegate Effectively
- Who: Match skills to tasks (e.g., VA for admin, bookkeeper for finances)
- What: Use or create standard operating procedures (SOPs)
- When: Clearly communicate expectations and deadlines
- How: Start small, build trust gradually, and set up strong processes
Next Steps
- Shift your mindset to view delegation positively
- Create a comprehensive list of tasks in your business
- Identify one small, repetitive task to delegate this week
- Research potential delegation options (e.g., VAs, software, contractors)
- Document your process for the chosen task to delegate